Apple chief designer is leaving the company
Jony Ive, the ‘spiritual father’ behind the design of the iPod, iPhone, iPad, iMac and the Apple Watch, leaves Apple. He says that in an interview that the FT published on Thursday evening. That British designer is attributed a crucial role in Apple’s success.
Ive (52) starts his own creative company LoveFrom, which will start next year, with Apple as his first customer. In the interview, Ive says that, despite the fact that he will not be an Apple employee, he hopes to remain very involved with the company for ‘many, many years’ and ‘more than happy’ that he will be able to continue working on products. what he has been doing for a number of years. “This just seemed like a natural and gradual time to make this change,” he explains after more than twenty years at Apple.
What Ives plans are with LoveFrom is not entirely clear. In addition to working on “wearable” technology and health-related applications that Apple is involved with, he says he will pursue a number of “personal passions.”
Ive been able to call himself Sir Jonathan since being knighted in the UK in 2012 in his home country. At Apple, he has held the title of chief design officer since 2015. No successor has yet been designated.