Meta sued in U.S. for circumventing App Tracking Transparency in iOS

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Some Facebook users have filed a class action lawsuit against Meta in a US Federal Court. They believe that the social media company bypasses App Tracking Transparency measures in iOS by tracking users via the in-app browser.

According to Bloomberg, the lawsuit refers to the recent discovery of developer Felix Krause. Facebook Instagram, Facebook Messenger, and Instagram’s iOS and Android apps inject code into in – app browsers that can be used to track users. Through the added code, the Meta Pixel, Meta can, for example, track which text users select, how they scroll and which ads can be seen. According to the Facebook users, the US company is violating both local and US federal law by this code injection.

Meta has responded to the charge, stating to Engadget that it is “unfounded”. The company claims to respect the privacy preferences indicated by the user, including in the in-app browser. According to Engadget, it is not yet certain that the lawsuits will turn into a class action lawsuit.

Apple introduced App Tracking Transparency in april 2021. Through this feature in iOS 14.5, users can give permission for each app to track their activities. This is done via a pop-in, which is shown when an app is first opened. Users can also choose to have tracking requests denied by default through the settings menu. Facebook has openly criticized the measure shortly after the announcement of the privacy feature. The company published an open letter in several US newspapers last year containing its complaints.

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