KFC performance in Western Europe 12 percent less, Chinese branches returned to pre-crisis levels
In the last quarter of 2020, KFC sold about one tenth less chicken, fries and other snacks in Western Europe. During this period, severe lockdown measures were applied in many countries due to the pandemic. European consumers have not been allowed to eat in restaurants since October, so KFC has to deal with delivery companies here.
Throughout 2020, the turnover of the fast food chain in Western Europe fell by 12%. On the more important Chinese and US domestic markets for KFC, sales were slightly increased in the last quarter. China seems to have control of the coronavirus.
KFC is the largest company of Fast Food Group Yum, including the Taco Bell and Pizza Hut chains. Over the whole of 2020, the US company had a turnover of almost $ 5.7 billion, 1% more than the year before. Because of the large number of people at home around the world because of corona, online sales were on the rise.
The turnover figures are distorted by the fact that last year the US Habit Burger chain was taken over. Without that takeover, sales would have fallen by over 5%. Under the line, Yum made a net profit of $ 904 million, compared to nearly $ 1.3 billion in 2019.
KFC opened over 1500 new restaurants in 88 countries last year, of which nearly 600 during the fourth quarter. In total, Yum has more than 50,000 restaurants worldwide.